PPC Specialist [CLOSED]

About the company

Hello! We are White Light Digital Marketing, a remote league of e-commerce marketers who partner with the best in the industry. Our reputation is our marketing with most of our clients being private equity firms based in the US.

If you are looking for a normal agency, then you should look elsewhere. You will not be working with small nor boring clients, and instead joining a team of A players where you will be expected to bring your best game to the table.

 

➡️ Interested? Keep Reading:

We are looking for an experienced PPC (Pay Per Click Specialist) that will run PPC campaigns and monitor paid search budgets.

In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

🕵️ Let’s dig deeper:

If you want a to-do list of robotic and mindless tasks then this is not the job for you as your day-to-day tasks will require you to be flexible and proactive. You’ll solve challenging problems and put your skills to the test, ensuring the highest of standards are consistently met. Your opinion matters and you’ll get to provide input on all sorts of decisions, working with accountability and impact. 

We expect outstanding work from you. You will be a part of a team of A-players and you will be expected to become an A-player yourself. We are really good at what we do and we love to get results. Operational excellence lies at our core where quantity over quality wins each and every time.

Always at the very heart of WLDM and our employees is our core values:

• Everyone can be a marine, but we can't do your push-ups for you!
• Happiness over profit
• Behave in a way that inspires others
• We deliver, and we care
• Our leaders eat last
• We over me!

About the role

✅ Your professional life before us:

You should have a track record of increasing conversion, end-to-end planning, execution, and customer journey management. As well as strong analytical & technical skill, you should have an ability to analyze reports, recognize trends and recommend further actions.

 

💪 What you’ll be responsible for:

• Participate in forming effective paid search strategies
• Launch and optimize various PPC campaigns
• Oversee accounts on search platforms (e.g. Google AdWords, Bing)
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (e.g. dashboards)
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Maintain partnerships with PPC ad platforms and vendors
• Find ways to reduce risk of click fraud
• Keep abreast of PPC and SEM trends

About you

🏠 Can you find yourself here?

• Proven experience as a PPC Manager or Digital Marketing Specialist
• Experience in data analysis and reporting
• Knowledge of SEO and digital marketing concepts
• Familiarity with multiple platforms
• Working knowledge of analytics tools
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking

What's in it for you?

You will be trialed on basic tasks to begin with and once we see you have what it takes, you will be promoted to full-time PPC Specialist. You will be working directly with, and reporting to the Founder and COO.

Salary: $2,000 - $3,000 USD

To note, if you are selected for an interview, you will be required to complete a trial task as part of the hiring process.

 

🎊 Freedom, Autonomy and Awesome Benefits:

• Flexible working hours 🕤
• Work from home or wherever you want in the world  🌏
• Paid time off 🏖️
• Training and heaps of education opportunities 📚
• For long term employees, we offer shares in the company and quarterly dividend payments, amongst other great benefits! 🙌
• Join us at international company mastermind meetups in Europe, Mexico, Bali and Australia

 

How to apply?

Come work with us!

If you want to work with some of the best minds in the industry, then you should apply now by submitting your killer cover letter and up-to-date CV. We will be in touch if you meet the outlined criteria.