Head of SEO [CLOSED]

Here’s a short introduction from the CEO of CCR Growth:

At CCR Growth, we are passionate about redefining the senior living landscape, and we're looking for dynamic individuals to join our mission. As a key player in our team, you'll be part of a pioneering approach to marketing and operational strategies in senior living communities. Our focus is on creating meaningful connections between seniors and their ideal living environments, ensuring that every community we work with becomes a vibrant, fulfilling place for its residents. You'll have the opportunity to make a real difference in the lives of seniors, helping them find not just a place to live, but a community to call home.

Working with us means you'll be directly contributing to the well-being and happiness of seniors across various living options. Whether it's through innovative marketing strategies or optimizing operational efficiencies, your role will be crucial in shaping the future of senior living. We serve a diverse range of communities, each with its unique charm and challenges, offering you a rich, rewarding professional experience. If you're looking to impact lives positively, join us at CCR Growth, where every day is about making a difference in the senior living sector.

As a Head of SEO, the purpose is to lead and support the SEO team, consisting of both technical SEOs and on-page copywriters. In this hands-on capacity, you will actively engage in client work, handling inquiries and ensuring seamless progress of tasks. The expectation is for the candidate to streamline team communication, promptly addressing queries and collaborating with other agency teams, including the development team when necessary. Moreover, as the Head of SEO, you will take charge of and participate in client meetings, whether they involve new projects or ongoing collaborations.

Key responsibilities:

🧾 Develop and implement SEO strategies for clients.

📦 Take proactive initiatives that contribute to the success of client campaigns.

📑 Analyse SEO data and offer recommendations to enhance the performance of clients' websites.

💼 Collaborate with marketing teams to understand, analyse, and implement effective strategies that align with and complement other channels.

📊 Conduct competitive market analysis.

🗓️ Offer recommendations and execute strategies for content development.

🧾 Conduct keyword research aligned with client business objectives to optimise existing content and identify new opportunities.

📦 Oversee reports and provide insights to both clients and the team based on data.

Working Hours ⏰: Full time with an overlap of 4 hours PT time.

To excel in this role, you need to have:

✅ Possess strong analytical skills, coupled with expertise in advertising and marketing.

✅ Have a minimum of 8 years in a senior SEO role.

✅ Have a minimum of 5 years in a team management role.

✅ Demonstrate solid experience in both technical and on-page SEO.

✅ Showcase proven experience in preparing and executing SEO strategies, primarily for Google.

✅ Exhibit proficiency in Google Analytics (both UA and GA4), TagManager, Search Console, and Google Business.

✅ Display competence in optimising WordPress sites, coupled with a good understanding of code, especially as it relates to Core Web Vitals (CWV) and general optimisation.

✅ Demonstrate expertise in Core Web Vitals and the ability to provide key insights for optimisation improvement.

✅ Exhibit solid experience in Conversion Optimisation.

As the Ideal Candidate, you should have:

✅ Patience.

✅ Kindness.

✅ Tenacity.

✅ Attention to detail.

✅ Leadership from the front.

✅ Honesty.

✅ Reliability.

✅ Results-oriented mindset.

✅ Collaboration skills.

Brownie Points for:

✅ Understanding and experience of utilising ChatGPT and other AI systems in relation to SEO.

✅ Experience with UX and heatmapping software for Conversion Optimization.

✅ Familiarity with reporting tools, including SEMrush, YEXT, etc.

✅ Experience with project management tools like Asana.

What’s in it for you?

• 💰 Competitive Salary: Start with a monthly salary of $3,000*, with a re-evaluation after six months.
• 🌴 Global Work Flexibility: Work remotely from anywhere in the world, as long as you are a candidate from South Africa or Eastern Europe
• 🌟 Opportunities for Growth
• 📈 Salary Increases: Potential for salary growth as you expand your skills and responsibilities.
• 🌴 PTO: 7 paid vacation days per year, 5 paid sick leave days, 3 paid personal days off, 1 week of paid vacation during the Christmas holiday week, paid US holidays, your local/religious/cultural holidays (when applicable)
paid.
• 🎓 Continuous Learning: Access a wealth of learning materials, including platforms like Udemy and other resources in Vinci's library, ensuring you stay at the forefront of digital marketing trends and strategies. Vinci will also invest in additional training at the request of team members.
• 🏥 Health Insurance Option: After six months of full-time employment, explore the option for health insurance, safeguarding your well-being as you contribute to the company’s success.
• 🌐 Long-Term Employment Opportunity: They value longevity and commitment, offering a stable, long-term employment opportunity for those looking to build a future with them.
• 🌍 Be Part of a Global, Innovative Team: Work with a team that values adaptability, innovation, and ethical practices, ensuring a supportive and collaborative work environment.
• 🚀 Shape the Future of Digital Marketing: Play a pivotal role in their mission to reshape the digital landscape, contributing to innovative strategies and high-quality digital marketing projects.

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

The JobRack team are working with CCR Growth to help them find their new team member.

The hiring process for this position will include the following steps:

1. Completing the application form on JobRack.
2. Recording a short video introduction of yourself.
3. If shortlisted, completing test tasks.
4. Attending video interviews to discuss your previous experience and the new role in more detail.

The JobRack team has gained a full understanding of the CCR Growth’s needs and will review, filter, screen and test candidates in line with this.

To ensure your application is considered, take the time to carefully read the job description and submit a high-quality application.

We will, of course, provide you with feedback throughout the process.

At the request of CCR Growth applications for this position must be submitted through JobRack and direct contact with the employer is not allowed. If you have any questions, please contact JobRack at: massiel@jobrack.eu

Please note that this position requires 100% commitment and is not suitable for those seeking a side job, freelance work, or part-time employment. It is important to only apply if you intend this to be your primary and only full-time job. Any attempts to work multiple full-time jobs without the knowledge of your employer may result in termination and a ban from applying to other jobs on the JobRack site.

To make sure you receive updates on your application please add brani@jobrack.eu to your email address book.

Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq