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Data Analyst

Full Time Negotiable

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Job Description: Data Analyst

If you’re a passionate, curious, creative person, and you know your way around a few different Business Intelligence tools, you’re a perfect fit.

Job Overview

The Advertising team at Incrementum Digital is looking for a Data Analyst to help derive data-driven insight for specific off-platform content distribution channels that will be assigned to you as a focus area. The ideal candidate would be humble & curious while capable of refining complex data sets into one clear & understandable narrative with comprehensive actionable insights.

Responsibilities and Duties

  • Serve as point person for analytical questions & actionable insights related to all active client Advertising campaigns.
  • Partner with the Advertising team to evaluate the impact and ROI on the key initiatives, A/B tests or multivariate tests
  • Provide data structure requirements and enhancements to Data Engineering/Martech team in partnership with business teams based on requirements and business goals.
  • Continuously mine data and drive analyses by applying your expertise in quantitative analysis and the presentation of data to present actionable insights to internal stakeholders.
  • Create dashboards to provide actionable insights in a digestible way to internal stakeholders.
  • Collaborate with internal business partners to identify opportunities, understand objectives, and rationalize efforts to support strategic business objectives with both short-term and long-term deliveries in an environment with high expectations for swift action.
  • Proactively monitor data to ensure accuracy and identify issues; provide thoughtful and timely solutions to problems.
  • Contribute to building a quantitative and data-based decision-making culture
  • Develop, produce and distribute ad hoc and standardized reports and analyses.
  • Build automated and scalable solutions for self service through Tableau/GDS via reporting tables, data extracts, and other methods and frameworks to enable efficiencies and scale
  • Build data sets for exploration, as needed, by stitching disparate data sources for A/B tests, acquisition, order transactions, and CRM efforts that enable deep data exploration to uncover ‘Why’ and ‘What’

Key Relationships

Advertising Managers, Strategists & Specialists, PPC Managers & Senior Managers, Brand Partners.

Qualifications

Knowledge, Skills And Abilities

  • 2+ years of experience within the advertising industry, working with massive data sets and developing trend analyses
  • Experience with display/programmatic data sets - specifically Google Campaign Manager 360, Amazon Advertising, or any Amazon Advertising platform.
  • Must be detail-oriented, thorough, analytical, and decisive
  • Must be a proactive problem solver with an ability to think creatively, strategically and technicallyExperience working in fast-paced environments
  • Ability to provide strategic thought leadership related to your assigned off-platform distribution focus areas and translate data concepts to related stakeholders in the business
  • You have exposure to Data Warehouses and an understanding of data modeling concepts and methodologies
  • Working knowledge and experience of excel modeling & Looker preferred.

Seniority Level: Mid

Industry

  • Ecommerce
  • Agency Services

Employment Type : Full-time, 100% Remote

Job Functions

  • Advertising, Data & Analytics, BI

Amazon Advertising Agency

A fast growing Amazon Advertising Agency focused on helping brands scale on Amazon. The team is composed of Amazon and marketplace experts from ar...

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