tips for building a remote team culture

11 Actionable Tips for Building a Great Remote Team Culture

With remote work expanding by almost 400% in the last decade, it has become necessary to establish a remote team culture that will contribute to effective teamwork. 

A good remote team culture ensures that each employee works according to the common values of the entire company.

In this article, we bring you 11 actionable tips that can help you build a positive remote team culture.

1. Define Your Values

To establish a remote team culture, you must clearly define the values that will serve as guiding principles for your entire team. 

Building your values is a collaborative effort, so discuss the following questions:

  • What is the purpose of our company?
  • Have we determined our values and objectives?
  • What is important when hiring a new addition to the team?

Don’t just come up with random ideas – use them as guidelines whenever you have to make an important decision. 

Your values are the pillars of your company’s culture and they determine how your team handles business.

2. Lead by Example

If the manager of the team does not respect the company values, then you can’t expect the rest of the team to do so. Always show integrity and follow the same rules you establish for your remote employees.

This way, every remote worker will have a clear idea of what is acceptable and what is valued inside the team.

3. Optimize Your Hiring Process

A new employee can have a big impact on your company’s culture.

When hiring, don’t just pay attention to the candidate’s professional background or experience. Instead, focus on their attitude and vision and try to see if they have the necessary communicational and organizational skills to work remotely.

Also, don’t just try to find someone who thinks exactly like the rest of your team – think of your new hire as someone who will bring new perspectives and more diversity.

Here are a few interview questions that can help you determine if your potential candidate shares your company’s values.

manager and company's values

4. Facilitate Transparent Communication

Transparent communication is the first step towards building a good company culture.

It is simple – everyone likes to feel included

If your remote workers get the feeling that they can’t really understand what others are talking about or how exactly the company functions, they will feel left out.

Make sure to use the right tools for communication and clear up any miscommunication within your team right away.

5. Incorporate Face to Face Interaction

If you have a remote team, video calls are essential to maintain positive relations and keep everyone on the same page.

Incorporate daily or weekly Zoom meetings with your remote employees and they will feel more connected to the rest of the team. 

You can also organize informal group calls where your employees can share ideas and get to know each other.

Keep the atmosphere positive, and your employees will feel more comfortable collaborating with each other and more inspired to work toward the common goal.

6. Create a Relaxing Atmosphere

This is one of the most important tips for creating a positive remote team culture.

You need to be aware that your remote employees don’t have the opportunities to engage in the usual watercooler talk with their co-workers. This means that you need to implement different ways of providing a relaxed and positive atmosphere.

Initiate casual conversation every day and encourage friendly communication.

If you bring humour and fun into your daily activities, your remote employees will feel like they can interact freely. 

This will boost their confidence and build a positive culture.

daily video meetings

7. Offer a Competitive Salary

You can’t build a healthy remote team culture without offering a competitive salary.

It might sound tempting to offer less money to remote workers who are sometimes willing to work for lower wages, but this will have a negative effect on your culture.

Moreover, your employees will feel used and will constantly look for opportunities elsewhere. They will perceive their position as temporary, and that will weaken your team and increase your turnover. Click here to read more about reasons why you should never underpay your remote workers.

8. Reduce Your Turnover

Aside from costing a lot of time and money, high turnover can damage your company culture.

Your team cannot function unless it consists of a close-knit group of people who are working towards the same goal.

Every time you introduce a new worker, your employees need to adjust and it takes time to maximize their productivity. Click here to read more about the ways in which you can reduce your turnover.

9. Give & Collect Feedback 

Remote work is based on good communication. 

Your remote workers need to get regular feedback, otherwise they can’t correct mistakes or recognize what needs improvements.

Try incorporating feedback into your daily routine.

This way, your remote workers won’t see it as criticism, but as helpful information that can help them improve their performance.

Also, consider implementing 360-degree or 180-degree feedback, since it can also strengthen communication and teamwork.

daily feedback for remote teams

10. Provide Good Onboarding

We’ve already written about the importance of a good onboarding process.

Aside from improving productivity and retention, onboarding also plays a major role in your company’s culture. It serves as a bridge between the selection process and actual integration into your team.

For remote workers, it can be essential in creating connections and understanding company values. 

So pay special attention to your new employees and implement a buddy system to help them adjust.

11. Don’t Micromanage

Some managers lack the ability to effectively oversee their remote workers. Unfortunately, this often leads to micromanagement.

If you try to control your worker’s every move, they will feel demoralized and demotivated. Check out this article to find out more about how micromanaging can damage your business.


These are our 11 tips for building a healthy remote team culture. 

Now that you know how to create a great environment for your remote team, you can start hiring more remote employees! Here at JobRack we have thousands of the best remote workers in the world – click here to find out more.