Sales, Marketing and Strategic Business Director
Skopje , Macedonia
2016 to present | Content Marketing, Link Building and Cold Emailing Strategist - Responsible for guiding the overall strategy for content, link building and cold emails(including developing Skyscraper/Grapevine/Resource page outlines, guest post campaigns, dashboards for keeping track of metrics, actively involved with Ahrefs and similar programs)
2016 to 2018 | ValosoHub is an international development team accelerator that assigns remote engineering teams to startups worldwide. We have been operational for 1 year and already has 5 established global offices to cater to the needs of international clients.
2016 to present | Valoso is a global media coverage company that helps out event organizers increase their attendance by up to 35%. We do this by developing an online AI driven event platform to promote their event (PR/marketing) besides providing complete video coverage with local professionals at 1/4 of the price (videography, photography, video editing and live streaming). Currently, Valoso has 6 offices worldwide - USA, UK, Germany, Taiwan, New Zealand, and Australia to cater to local clients.
2014 to present | Co-founder at Biddi - the game that changes e-commerce. We reinvented the term online shopping and gamified the whole user experience completely - with our solution, consumers can purchase ANY product for just 1$ and in return, the seller gets paid in full.
2012 to 2014 | CMO at ShowShake - online crowdbooking platform. In charge of developing and managing the complete online marketing strategy and execution.
2011 to 2016 | Worked for New Moment New Ideas Company Skopje as a key account manager for Phillip Morris International, Drogerie Markt and several local clients. Main responsibilities include the creation, development, and execution of online and offline campaigns for products and services.
Developed, pitched, and executed a project worth 250k EUR in 2015
An average project worth 15k EUR.
From 2011 till now, under my supervision and part of a team, we have created:
40+ medium size events - 500 attendees +
30+ large size events - 1000 attendees +
50 + promotional BTL/ATL promotional campaigns for new products in selected retail chains nationwide.
100+ campaigns for clients including - current product promotion, new product development, brand development/repositioning
An important note about the skills - you will find a wide variety of skills down there ranging from very specific to very strategic. The reason for that being my current experience - being in charge of several 3-5 man startups (currently heading 20 people) I needed to do everything I could in order to make them suceed.
- Managing a global team of lead generators.
- Sourcing and managing local individuals (videographers, developers, project managers) globally.
- Cold calling.
- Market research.
- Project management.
- Content and copy writing.
- Investor pitching.
- Email marketing (Mailchimp).
- Basic SEO.
- Intermediate digital marketing.
- Social media management.
- Business plan development.
- Remote event management.
2007 to 2011
- B.A. in Strategic Management and Marketing at American University in Bulgaria.
I write on my blog/books, Freeski, run, box, generally try to maintain good mental and physical health. Love beer, burgers and boiled eggs.
For everything else, we should talk!
|Languages||English - speaking|
|Languages||English - writing|
|Languages||German - speaking|
|Languages||German - writing|
|Languages||French - speaking|
|Languages||French - writing|
|Management||Business Plan Creation|
|Marketing||Amazon Product Ads|
|Marketing||Direct Mail Marketing|
|Marketing||Social Media Marketing|
|Sales||Sales funnel design|
|Sales||Setup sales team|
|Writing||Editing & Proofreading|