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SEO Specialist [CLOSED]

Full Time 3000.00 - 3500.00 USD Type: Monthly

Click here to watch a video by Erik, the co-founder of Blue Tangerine:

https://youtube.com/shorts/yl0VgWxHkTg?feature=share

Blue Tangerine is a results-focused digital marketing agency specializing in helping clients achieve success through website and digital marketing programs. Their talented team includes experts in website design, development and marketing - with specialists in Development, SEO, Paid Search, Social Media, Geofencing, Email & more.

Their team is an amazing group of people that deeply care for one another. They are collaborative, fun, nerdy, geeky, and intensely committed to doing a great job for the clients they serve. As a fully remote team, they organise regular meetings where the team can just hang out and talk to each other.

Also, they are holding their 1st ever company retreat in Florida in about 10 days where they plan to do some training, but also plan to invest in the team, building strong relationships and bonds that will carry on when they are back home working remotely!

Right now, Blue Tangerine is looking for their next team member - a mid-level SEO Specialist who will be in charge of implementing the SEO Strategy for a group of clients. Your role is critical to getting the work done that results in long-lasting gains in rank, traffic, and sales/leads volume.

This is an exciting and dynamic opportunity where you will work with a variety of clients from eCommerce to Homebuilder Lead Generation. While the methodologies used by the Blue Tangerine team members are similar, how they achieve success for each client is very different. Therefore, this is a great learning opportunity about a variety of different types of businesses and helping them achieve growth.

While your primary task is to implement strategies, there will be ample opportunities to offer and recommend new methodologies and techniques to achieve clients' goals.

More specifically, within this role, you will:

  • Complete junior-level tasks under direct supervision; this includes:
  • Keyword Research (SEM Rush, Google, SERP Reviews)
  • Performing competitor research (on-page, off-page, keyword selection & targeting, citations, inbound linking)
  • Executing quarterly citation audits and builds as necessary
  • Performing monthly Google My Business audits and implementing updates as needed for the client’s site
  • Executing quarterly backling audits and implementing disavow
  • Checking for alerts (SEO consoles for Bing and Google, SEM Rush)
  • Executing technical crawls of the site and providing/updating reports on basic SEO elements
  • Managing page titles, meta descriptions, alt/title text, keyword rank distribution, etc.
  • Assisting in implementing metadata, page titles, alt/title text, product title, captioning, on-page copy updates, etc.
  • Test and execute 301 redirects for new site builds and as part of monthly page audits on client sites
  • Performing monthly core vitals audits and initiating tasks for correcting those problems
  • Auditing structured data setups on a quarterly basis and initiating tasks for correcting those problems
  • Auditing Robots.txt and Sitemap.xml on a quarterly basis
  • Preparing monthly SEO reports against stated objectives
  • Working with Excel and Spreadsheets
  • Complete mid-level tasks by asserting independence; this includes:
  • Implementing quarterly and annual SEO strategies and evaluating results
  • Implementing on-page strategy
  • Writing page titles, meta descriptions, alt/title text, product title, captioning, on-page copy updates, etc. using keyword research as a guide
  • Creating content or coordinating the implementation of content on the website
  • Implementing off-page & local strategy (citation builds, GMB, link building, etc.)
  • Working with development resources to implement the technical strategy
  • Coordinating the implementation of planned content strategy with the social team & measuring the results
  • Implementing testing plans and evaluating the results
  • Analysing SEO data (understanding the metrics and levers for each type of SEO on-page, off-page, local, and technical) and measuring the performance against targeted objectives
  • Assisting with sales audits & account onboarding
  • Implementing account strategy & making strategy & tactical recommendations to Senior resource
  • Reviewing the work of junior SEO Specialists
  • Report to the Director of Marketing Services

The first few weeks will include certification testing, learning the time-tracking processes, and spending a lot of time shadowing the team to learn more about what they do and how they do it. You’ll also receive training on methodologies, implementation and strategies. During the second month on the job, you will start fulfilling the implementation duties on specific accounts, and by the third month, some additional accounts will be added to the mix based on the progress made in the second month.

There are weekly team meetings to go over accounts, questions, and additional training. The new hires will also be directed to specific industry-related sites to research/learn and talk about what's going on. The tools you’ll need to use include Office 365 Suite, Sharepoint and Microsoft Teams, as well as the online time-tracking tool Intervals.

In order to excel in this role, you need to have:

  • 3-5 years of experience with SEO
  • Experience with technical, on-page (content), off-page and local SEO; ideally, you have solid experience in on-page SEO and good experience in one of the other areas
  • Excellent experience in using written and visual content to improve rankings, traffic, and results (sales/leads)
  • Good eCommerce experience; experience working in the eCommerce Retail space
  • Experience with Excel and strong data analysis skills
  • Strong experience with SEM Rush/Ahrefs/MOZ or similar tools and website crawling tools like Screaming Frog
  • Good understanding of the Google Search Console, and Google Analytics

Brownie points for:

  • Experience with tools like Bright Local, Frase.io
  • Familiarity with Structured Data/Schema Markup, etc.

The ideal candidate for this role is:

Honest & Trustworthy. You need to acknowledge mistakes and find a way to fix them without attempting to hide them. Mistakes are how we learn best, but if no one knows about them, no one can learn from them or help in the process of fixing them.

Reliable. You need to do the work that you are assigned to the best of your ability in the timeframe you are given.

Good Communicator. If you are having an issue or are struggling to get past a hurdle, you need to take the time to ask for help. If you are waiting on an answer to a question in order to proceed with your work, you need to be proactive in gaining the answer.

Team Player. If another team member is struggling and you have the ability to help, always lend a hand in identifying a solution to get past the hurdle. You also need to interact with the team and not just be the silent person that doesn't engage with the team.

Proactive. If you see an opportunity or a challenge, then raise the issue or offer a suggestion before the opportunity passes.

If this sounds like you, go ahead and apply!

What’s in it for you?

  • $3000 - $3500* per month
  • Full-time & fully remote role
  • Flexible working hours, ideally with 3-4 hours of overlap during the business hours with the Mountain, Central, and/or Eastern time zones in the US
  • 9 company holidays & 12 paid days off + 6 sick leave days per year
  • The profit-sharing program that you can participate in
  • Alternative benefits corresponding to medical and dental insurance for US workers as arranged with the new Eastern European hire
  • Professional growth opportunities to a more senior role or director-level position/senior management of the company

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

This position will be closed as soon as we find the perfect match. So, make sure to read the description carefully and take your time to submit a high-quality application that stands out.

If you apply, JobRack will respond promptly and keep you updated throughout the process.

As part of the hiring process, please then expect the process to include:

1 - Filling in the application form once you click “Apply”

2 - Upload your CV

3 - Short interview with a technical recruiter

4 - Coding test, if short-listed

5 - Attending video interviews with the hiring company where you will have the opportunity to talk more about your previous experience and the new role

Applications are only accepted through JobRack. Blue Tangerine has specifically requested that you do not contact them directly. If you have any questions please contact us using dwy@jobrack.eu

To make sure you receive updates on your application please add recruitment@jobrack.eu to your email address book.

Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq

Blue Tangerine

Blue Tangerine is a full-service digital marketing agency assisting home builders, e-commerce and B2B companies with their digital marketing needs....

View company profile

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