Performance Marketing Manager [CLOSED]

Click here to watch a short video about the company:

Shop LC is proud to be one of the fastest-growing digital retailers of fashion jewellery, gemstones and lifestyle products in the US covering over 80 million households.

The company offers a unique shopping experience through vertical integration. Most products are made by their parent company, Vaibhav Global Limited (VGL), which means they avoid the traditional middleman markup. This way, they offer the same value as big brands, while keeping their prices low!

Their team members are based across the US, UK, Germany and India. They have built a culture of trust, transparency and respect, and the company ensures career pathing of each employee to enhance their skills and knowledge.

They accomplish this through meaningful practices that focus on talent acquisition, engagement and retention through employee ownership, performance incentive and reward programs.

This enhances the workforce's engagement, morale, capability and competitiveness, and has led the company to gain the much-coveted Great Places To Work ® certification!

The company is looking for a Performance Marketing Manager to lead and develop brand strategies and promote brand growth by focusing on customer retention.

In this role, you will:

• Analyse key data to determine patterns and trends to share with internal teams and leadership
• Conduct Lead Market Research on demographics and products, and gather other relevant information to form marketing strategies and maximize sales of offered services
• Establish marketing goals of ROAS and CPA based on past performance and market forecasts
• Seek new advertising opportunities
• Prioritize high-reward opportunities, manage at-risk clients, and maintain the client retention pipeline
• Design and execute successful retention and loyalty processes
• Maintain a customer-centric approach, focusing on the brand and moving the Company brand forward with potential Customers
• Handle media buying of paid campaigns
• Design and analyze promotional campaign performance and make adjustments accordingly
• Develop brand strategies & drive business growth
• Manage the complete P&L of one of the company’s businesses
• Maintain a deep understanding of product updates and new offerings and articulate those improvements to our customers
• Conduct other tasks as assigned by leadership

To excel in this role, you need the following:

• 3-4 years of relevant experience in marketing and brand management
• Ability to effectively utilize various tools including Microsoft Office Suite and Power BI
• Experience with Digital Marketing including email, SMS and Affiliates
• Experience with Facebook and Google
• Knowledge of GA, Shopify and Klaviyo

The core values of our ideal candidate are:

→ Teamwork

→ Honesty

→ Commitment

→ Passion

→ Positive attitude

Here are the benefits:

• $4000 - $5000* per month
• Life insurance
• Short-term and long-term disability insurance
• Paid parental leave
• Discounted gym membership
• Flexible spending arrangement
• SmartDollar (financial wellness)
• Employee assistance program
• Yearly salary reviews
• Opportunities for growth

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

This position will be closed as soon as we find the perfect match. So, make sure to read the description carefully and take your time to submit a high-quality application that stands out.

If you apply, JobRack will respond promptly and keep you updated throughout the process.

As part of the hiring process, please then expect the process to include:

1 - Filling in the application form once you click “Apply”

2 - Being invited to record a short video to introduce yourself

3 - Completing test tasks, if short-listed

4 - Attending video interviews where you will have the opportunity to talk more about your previous experience and the new role

Applications are only accepted through JobRack. The company has specifically requested that you do not contact them directly. If you have any questions please contact us using dwy@jobrack.eu

To make sure you receive updates on your application please add recruitment@jobrack.eu to your email address book. Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq