Paid Advertising (PPC) Expert [CLOSED]

** Only English resumes will be considered **

Title: Paid Advertising (PPC) Expert

Company: Olsa Tools

Status: Full-time - Contractual - Remote

Company Profile:

Olsa Tools is one of the fastest growing eCommerce businesses committed to supplying the best quality in hand tools and tool organization. In just over 7 years, we have become an established brand on Amazon’s marketplace and continue to grow on and off the platform. We are proud to say that for the second consecutive year, we’ve been named as one of Canada’s Top Growing Companies by The Globe and Mail.

We aren't just building a company, we’re building a team with purpose. Being part of a small team, you’ll feel the impact you’re making each day and be directly responsible for the continued growth of the company. Be a valued contributor to company decisions and make a tangible difference in our mission to provide our customers with affordable high-quality tools.

We’re looking for a motivated person to join us! If you’re committed to personal growth, passionate about hand tools and tool organization, and interested in moving us forward, we want to hear from you!

Job Description:

If you live and breathe marketing pay-per-click advertising, we need to talk. We’re looking for a flexible and versatile PPC specialist who will be responsible for the growth of our sales channels through paid traffic. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent return on ad spend through a wide range of PPC channels.

Qualifications:

Experience

• 3+ years experience with paid advertising campaigns (Amazon, Facebook, Google, Bing, Tik Tok)
• Experience with hand tools is considered an asset

Education

• Bachelor of Business Administration, Bachelor of Commerce, MBA or any other related business degree; preferred, but not required

Skills

• Self-starter with the ability to handle multiple projects with tight deadlines
• Drawing logical, actionable conclusions from data analysis
• Good understanding of how PPC fits in to the wider area of digital marketing
• Strong overall business acumen and organizationally savvy
• Excellent oral and written communication skills
• Self-motivated with the ability to thrive under little supervision
• Ability to think strategically and develop innovative marketing strategies
• Results-oriented with strong attention to detail
• Strong analytical and problem-solving skills
• Consistent, dependable and takes ownership over the quality of work
• Continuously striving to improve and perfect your craft
• Proficient with Microsoft Excel, Word and Google Docs

Responsibilities:

• Creating and planning a variety of PPC campaigns across a range of digital channels
• Overseeing existing campaigns and making recommendations on how to optimize them
• Analyzing trends and making data-driven decisions
• Split test creatives, campaigns, ad groups and optimize according to results
• Test new creatives on a weekly basis
• Managing large budgets by working with managers to ensure that budgets are being used efficiently
• Maintain company’s target ACoS (TACoS)
• Producing detailed analysis and reports of campaigns
• Presenting data and reports to a range of audiences.
• Work closely with the Marketing Manager
• Other related responsibilities.

What’s in it for you?

• Work Hours
• Monday to Friday
• 9AM - 5PM MST (Mountain Standard Time) schedule
• Employee discount on tools

If you are interested in this opportunity, please forward your resume with a cover letter.

Olsa Tools would like to thank all applicants, however, only those who qualify for an interview will be contacted.

Olsa Tools is an equal-opportunity employer.