Head of Google Ads Operations & Strategy

Are you an elite Google Ads strategist ready to take full ownership of execution, lead a high-performing team, and scale a proven system to new levels of success?

At Pressure Washing Marketing Pros, we don’t guess—we execute. Unlike most agencies that run generalized campaigns across multiple industries, we focus exclusively on exterior cleaning businesses, allowing us to refine a proven, high-converting Google Ads strategy that delivers predictable, measurable results. Our clients rarely leave because our campaigns consistently perform, which means you won’t be stuck trying to rescue struggling accounts like at most marketing agencies.
 

As our Head of Google Ads Operations & Strategy, you won’t just manage campaigns—you’ll own and refine a battle-tested, high-performing system that delivers consistent, high-quality leads. Your job is to scale, optimize, and push performance to new levels while leading a team of specialists to execute at the highest standard. You won’t be stuck putting out client fires—our systems perform. This frees you up to focus on what actually moves the needle: scaling, optimization, and strategic growth.
 

This is a career-defining opportunity for an ambitious, results-driven leader who thrives in high-stakes, data-driven environments. If you’re obsessed with driving performance, love solving complex challenges, and want to take ownership of Google Ads at an elite level—this role is for you.
 

What We Offer
 

• Work From Anywhere – Fully remote position with a high-performing international team.
   
• Proven Framework for Success – No guesswork. We have a battle-tested Google Ads strategy that consistently delivers high-quality leads, allowing you to optimize and scale campaigns with confidence.
   
• Career Advancement Opportunities – High performers can take on senior leadership roles, expanding responsibilities and shaping strategy at a higher level.
   
• High-Impact Role – Your work directly influences business success, giving you ownership over Google Ads performance and strategic growth.
   
• Elite Team Culture – Work alongside top-tier professionals who push the boundaries of performance marketing and innovation from all over the world!
   

Who We Are
 

At Pressure Washing Marketing Pros, we specialize in Google Ads, SEO, and high-converting web design for exterior cleaning businesses. Unlike generalized marketing agencies, our niche focus allows us to:
 

• Execute data-driven strategies that consistently outperform traditional approaches.
   
• Deliver predictable, high-quality leads with a proven Google Ads framework.
   
• Scale results by continuously testing, refining, and optimizing to push performance higher.
   

We are not a slow, outdated agency. We move fast, focus on results, and constantly improve to stay ahead.
 

What We Value:
 

• Data-Driven Decision Making – Every campaign is backed by analytics, testing, and real-time data.
   
• Ownership & Accountability – We don’t micromanage. We hire A-players who take full ownership and thrive on delivering real results.
   
• Proactive Communication – We collaborate efficiently across time zones and expect clear, direct, and solutions-focused communication.
   
• Fast-Paced Execution – We constantly test, refine, and optimize strategies to stay ahead of Google’s evolving algorithm.
   
• Relentless Growth & Innovation – We challenge ourselves daily to refine our strategies, break through plateaus, and set new performance benchmarks.
   

If you’re someone who thrives in a high-performance, results-driven environment where you’re given the tools, systems, and autonomy to win—this is where you belong.

Your Role & Impact
 

As the Head of Google Ads Operations & Strategy, you will take full ownership of Google Ads performance, strategy execution, and campaign optimization to drive measurable results. This is a leadership role where your expertise will directly impact client success and company growth.
 

Key Responsibilities:
 

Google Ads Strategy & Optimization
 

• Develop, execute, and continuously refine high-performing Google Ads campaigns for exterior cleaning businesses.
   
• Implement advanced keyword strategies to maximize ad performance and lead quality.
   
• Optimize bidding strategies, audience targeting, and ad placements to improve efficiency and ROI.
   
• Run A/B testing on ad creatives, headlines, and landing pages to enhance conversion rates.
   
• Ensure conversion tracking and attribution models are correctly implemented to measure campaign success.
   

Performance Management & Scaling
 

• Monitor ad spend and profitability, ensuring campaigns meet or exceed ROI targets.
   
• Identify and implement scalable strategies to improve lead generation and cost efficiency.
   
• Generate detailed performance reports, providing actionable insights on campaign effectiveness.
   
• Maintain deep analytics tracking and data-driven decision-making for ongoing campaign improvements.
   

Leadership, Team Development & Project Management
 

• Lead, manage, and mentor a team of Google Ads specialists, ensuring campaigns are executed at the highest level.
   
• Set clear objectives, key performance indicators (KPIs), and success metrics to maintain consistent execution across all accounts.
   
• Manage projects, timelines, and deliverables using project management tools like ClickUp, ensuring campaign execution stays on track.
   
• Optimize and refine internal processes, SOPs, and automation tools to improve workflow efficiency and campaign execution.
   

Cross-Department Collaboration
 

• Work closely with the SEO team to align paid and organic strategies for stronger overall performance.
   
• Coordinate with client success managers to ensure campaigns align with business goals and client expectations.
   
• Stay ahead of Google Ads updates, industry trends, and best practices, making recommendations for new strategies and innovation.
   

What You’ll Need to Succeed
 

We are looking for an elite Google Ads strategist who thrives on ownership, performance, and continuous optimization. To succeed in this role, you must have:
 

Required Qualifications:
 

• 4+ years of experience managing Google Ads campaigns (excluding e-commerce) with a proven track record of delivering results.
   
• Expert in campaign optimization – You know how to fine-tune bidding strategies, targeting, and ad relevance to maximize ROI.
   
• Strong analytical skills – Ability to break down complex data and turn insights into scalable growth strategies.
   
• Google Ads Certified or equivalent hands-on experience managing high-budget campaigns.
   
• Experience with conversion tracking & attribution models – You understand how to measure and improve lead quality.
   
• Proven leadership experience – Comfortable managing specialists, delegating tasks, and holding team members accountable.
   
• Excellent written English – You can craft compelling, high-converting ad copy that drives results.
   
• Self-motivated & results-driven – You take ownership and hold yourself to high-performance standards.
   

Bonus Experience (Preferred, but not required):
 

• Experience managing Local Service Ads (LSA).
   
• Experience optimizing lead generation for service-based businesses.
   

Technical Tools You Should Be Familiar With:

Required:
 

• Google Ads Manager
• Google Ads Editor
• Google Analytics
• Google Tag Manager
• Google Data Studio (Looker Studio)
• Slack
• ClickUp (or similar project management tools)
   

Bonus (Preferred, but not required):
 

• Unbounce
• WhatConverts/Callrail
   

Benefits, Salary, Compensation, and Schedule
 

• Base Salary: $2,500 - $4,500/month (based on experience and expertise).
   
• Fully Remote Position: Work from anywhere while collaborating with a high-performing international team.
   
• Flexible Work Schedule: While our core hours are 9 AM – 5 PM EST, you have the flexibility to set your own schedule as long as you are available for a mandatory four-hour overlap between 12 PM – 4 PM EST.
   
• Paid Time Off: Recharge with well-earned breaks.
   
• Career Growth Opportunities: Access to advanced training, leadership development, and career progression based on performance and impact.
   

Multi-Step Hiring Process
 

We take hiring seriously because we are committed to building a team of A-players—people who take ownership, deliver results, and fit our high-performance culture.

Our process is designed to ensure that we only hire the best. 
 

We know our process is intensive, but if you’re truly among the top 1% of Google Ads talent, we promise this opportunity will be worth your time.

If you’re an experienced Google Ads professional who thrives on both leadership and execution, and you're ready to prove you belong in the top 1%—we want to meet you. Apply and take the next step in your Google Ads career.