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E-Commerce Email Marketing Manager

Full Time 1250.00 USD Type: Bi-Weekly

Email Marketing

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Top Reasons to Work with Us:
Since 2010, the Emazing Group has been the comprehensive e-commerce solution for passion-driven consumer lifestyle brands. With unique and innovative brands such as EmazingLights, iHeartRaves, and INTO THE AM, The Emazing Group has successfully created and scaled market-leading companies, empowering a lifestyle of self-expression one individual at a time.

Get an inside look into our office and culture at: emazinggroup.com/careers | emazinggroup.com | iheartraves.com | intotheam.com | emazinglights.com

  • Featured as one of the best companies ever on Shark Tank (Deal with Mark Cuban & Daymond John)
  • Top Workplace Award In Orange County, CA and Certified Great Place To Work
  • Entrepreneur 360 - Ranked #128 best small business
  • Join the #189 fastest-growing private company according to Inc. Magazine 5000
  • Featured on Rolling Stone, Yahoo Finance, Inc. Magazine, Business Insider, CNBC, MTV, ABC's Shark Tank, LA Weekly, MSN, and more.
  • Enjoy the autonomy/flexibility to be creative in a highly driven environment.
  • Join a tight-knit team with opportunities for growth
  • Great culture. Our headquarters is an environment where everyone is driven to make the company and themselves successful.
  • 7 Core Values that shape our company culture: www.emazinggroup.com

About the Position:

  • The Email Marketing Manager is responsible for the Emazing Group’s CRM channels including Email, SMS, and Push marketing. You are a data-driven project manager who can effectively strategize and collaborate with your peers to scale our retention efforts. We’re looking for a technically savvy marketer who is passionate about email marketing and growing a brand through CRM.
  • This position is a corporate role dedicated to all 3 of our e-commerce brands (iHeartRaves, INTO THE AM, and EmazingLights).
  • This position is fully remote.

Job Duties:

  • Manages all campaign set up & deployment for email, SMS, and push notifications for all 3 of the Emazing Group’s brands
  • Oversees the creation of personalized messages, subject lines, copy, & variations of campaigns across segments to increase overall email engagement
  • Communicates and liaises between cross-functional teams including copyrighting, marketing, and merchandising to ensure email projects are completed on time and align with brand goals
  • Strategize with Marketing Director and Creative Directors to identify gaps in retention in order to develop campaigns & strategies to build increased repeat purchase and customer LTV
  • Manage all projects within the areas of the customer journey pertaining to email marketing including flows/automation, weekly campaign deployment, acquisition strategies, and retention analysis
  • Create innovative & personalized segmentation strategies to drive engagement and build brand affinity
  • Optimize campaign performance with A/B testing and analysis of campaign analytics
  • Manage, monitor, and ensure high deliverability rates
  • Analyze data regularly and create strategy recommendations to improve channel performance.
  • Conduct research and competitive analysis; assist in setting KPI benchmarks.
  • Provide feedback to creative, marketing & merchandise teams with performance results and ideas to leverage new strategies to increase engagement and grow email traffic & revenue

Education/Experience:

  • 3+ years previous experience in an email marketing role for a fast-growing e-commerce D2C brand or an Email Marketing Agency
  • Knowledge of and experience using Klaviyo email marketing platform
  • SMS marketing experience
  • Mobile marketing (mobile-first strategy experience)
  • Knowledge of A/B testing strategies, multi-variate email deployment and strong understanding of segmentation strategies for B2C e-commerce marketing
  • Excellent communication skills and understanding of copy strategies (subject line, preheader, etc)
  • Self-motivated, but also can work well in a team
  • Ability to work well in a fast-paced environment

Nice To Haves:

  • Fashion or beauty experience
  • Knowledge of and experience using Attentive SMS marketing platform
  • Proficient with Google Analytics
  • Push notification marketing experience

Salary and Benefits

  • Salary depends on experience
  • Employment Type: Full Time
  • Paid time off & holiday pay
  • Bonus plan
  • Deep discounts on all products
  • This position is fully remote

The Emazing Group is committed to providing equal employment opportunities to all applicants and employees as a way of doing business and in accordance with all applicable equal opportunity laws.

It is the policy of The Emazing Group to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity, and/or expression, genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law. In addition, Emazing Group will provide reasonable accommodations for qualified individuals with disabilities.

Click the Apply button to complete the application form. Only applications received through the form will be considered for the role.

The Emazing Group - INTO THE AM / iHeartRaves / EmazingLights

POWERING A LIFESTYLE OF SELF-EXPRESSION

About Us
Since 2010, The Emazing Group has been the compr...

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