About Company
Light the Lamp Digital was founded after noticing, and experiencing, discrepancies in social advertising. Small businesses were having to spend an unsustainable amount of money on their ads off the bat, with high management fees billed in hourly rates. Light the Lamp Digital is different. Our owner directly manages clients' campaigns herself for a flat, monthly fee with no long term contracts. Light the Lamp Digital takes a three-pronged approach to social advertising:
- We capture attention with stunning creative & comprehensive copywriting
- We then utilize first-party data to properly place your ads in front of the right audience. What good is a beautiful ad if the target audience never sees it?
- Throughout our management of each monthly campaign, we closely watch your budget and make necessary changes to ensure that you are staying within budget to maximize your return on ad spend
Lastly, we pay for, and utilize a first-party ads attribution platform that allows us to track your ads conversions with near 100% accuracy. Facebook Ads Reporting and Google Analytics are no longer as accurate as they once were, and they should not be relied upon for decision making when it comes to marketing budgets.
The result is simple: more profitable advertising for small businesses.